A newly reimagined product comparison tool provides a clear differentiation between the features of the iPhone 11 and iPhone 11 Pro models, helping users easily select the ideal iPhone that suits their needs.
Client
Apple
Project Type
Digital Marketing
Role
Senior Designer
Writing Partner
Ken Youngleib
Responsibilities
Concept Design
Visual Design
Animation Design
Prototyping
Production Design
Optimized for Mobile.
Due to the high percentage of users who shop on their mobile devices, it was vital to ensure that the design was optimized for mobile viewing.