Overview

Chinese New Year

Honoring the rich tradition of the Chinese New Year, a curated collection of smart accessories were available for a limited time on Apple.com.

Client

Apple

Project Type

Digital Marketing

Role

Senior Designer

Responsibilities

Concept Design

Visual Design

Animation Design

Prototyping

Production Design

Accessories Spotlight Page

A unique product gridwall specifically for the Chinese market, featuring promotional products designed to celebrate the Chinese New Year holiday.

Chinese New Year image
Chinese New Year imageChinese New Year image

Optimized for Mobile.

Due to the high percentage of users who shop on their mobile devices, it was vital to ensure that the design was optimized for mobile viewing.

Chinese New Year image
Chinese New Year image
Chinese New Year image